Wednesday, April 7, 2010

FUNNY AD


I found this ad while flipping through a magazine a few months ago and I loved it. The line is simple and gets to the point which I think captures the vibe of the advertisement. There really isn’t much design but more of a concept, the ad evokes a light hearted feeling in its audience and the point of the ad was to get customers to want to drink water for its health benefits of ‘living young’ if a consumer drinks this product. Clearly, the water is the main focal point of the ad and while the ad easily could have been boring, Evian made it comical and cutesy to get a good laugh out of the audience while causing them to want to drink their product at the same time.

2 comments:

  1. I agree this ad really does get to the point, and it's really creative!

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